New: The 3PL Selection Kit. Choose, contract and manage a 3PL with confidence. Get the kit →

Operators first.
Advisors second.

Fulfillment, logistics and operations transformation from an operator who has run the warehouse, led the program and sat in the steering committee. Now building the tools we wished we'd had.

15+ brands
15+ 3PL providers
5 channels
$13M+
in distribution and freight savings
11 days
to recover a failed 3PL transition
300%
ecommerce growth with service levels held

Our products

New · Peak season

Strata Comply

Retailer routing guide changes, caught before they cost you.
  • What changed between guide versions
  • One-page compliance checklist
  • Floor-ready 3PL instructions
From $299/mo · 14-day free trial See how it works →
Strata by Aethera
The report your 3PL doesn't give you.

Upload any 3PL or WMS export and see what you can actually sell: stockouts and at-risk stock, and unsellable stock explained by cause, by warehouse and by brand. No integration, no IT project.

14-day free trial Start free trial →
The 3PL Selection Kit

The 3PL Selection Kit

Their paper. Your leverage.

A 5-page field guide, 43-point scorecard, contract red flags and AI prompts for choosing and contracting a 3PL.

$129 · Instant download Get the kit →
About the firm

Built by operators.
Accelerated by AI.

Aethera Strategic Partners is an operator-led advisory firm for fulfillment, logistics and operations transformation. The experience behind it spans 15+ brands, 15+ 3PL providers and five channels of business, from building a distribution function from the ground up to delivering H&M's first fully robotic omnichannel warehouse.

We use AI the way operators should: to move faster on the work that doesn't need judgment, like reviewing contracts and quotes, structuring messy data and drafting reports, so our time goes to the decisions that do. We help clients do the same, starting where AI actually pays back in fulfillment and operations.

Track record
$10M+ year-over-year distribution savings
40% logistics cost reduction
250-person organization and $50M budget led
50% cut in projected labor through warehouse automation
2–6 days Canadian delivery times, down from 6–14
60% Amazon FBA performance improvement
Fulfillment & Logistics Manhattan WMS · SAP EWM · Blue Yonder · NetSuite · Extensiv · Shopify · 3PL transitions · omnichannel operations · carrier optimization
Where the experience comes from H&M · Bloomberg · Maison Berger Paris · CAMP · The Economist Apparel, home fragrance, experiential retail and media, across 15+ brands and 735 retail stores, sold through DTC, Amazon, wholesale, retail and marketplace channels.
Certifications PMP · CSCP · Lean Six Sigma Black Belt · CPF · MBA
What we do

Consulting. Technology. Delivered by operators.

Advisory and software, built from the same operating experience.

📦

Fulfillment & Logistics Advisory

For brands that depend on 3PLs, carriers and systems that don't talk to each other.

  • 3PL selection, contracts and transitions
  • Fulfillment audits and 3PL scorecards
  • Inventory accuracy and reporting you can act on
  • Transportation and carrier strategy
  • Omnichannel fulfillment across DTC, Amazon, wholesale and retail
  • WMS/ERP implementation readiness
Start a conversation →
🔧

Operations Transformation Programs

For companies taking on a WMS, ERP, automation or network change that can't afford to go sideways.

  • WMS/ERP implementation leadership
  • Warehouse automation programs
  • 3PL and DC transitions
  • Go-live readiness and stabilization
  • Governance and executive reporting
Start a conversation →
Our technology platform
Strata by Aethera

See what you can actually sell.

Built for the client of a 3PL: the brand or operations lead who doesn't work in the warehouse but answers for what happens there.

Strata tells you what it can't compute instead of guessing.

Start your 14-day free trial View pricing →
✓ Upload any 3PL or WMS export, CSV or XLSX, columns detected automatically
✓ A brief that flags stockouts, critically low, at-risk and unsellable stock
✓ Unsellable stock explained as reserved, on hold, or both
✓ Breakdowns by warehouse and by brand
✓ Flags what it can't compute instead of guessing
✓ Full per-SKU CSV export
✓ Read-only, no integration, set up in under 15 minutes
Contact

Let's talk about
your operation.

Whether you are evaluating a 3PL, navigating a systems transition, or managing a program that is off track — we have likely solved a version of your problem before. Start with a conversation.

Schedule a call →
info@aetherastrategic.com